Here are just a few samples of Perception LLC’s latest work.
In celebration of the Sun Prairie Summer Concert Series at Wetmore Park, the label design for Wetmore Vibes comes to life with color and borrows design elements from the park itself.
Freedom Lake Ministries is a Christ-centered nonprofit organization dedicated to discipling, equipping, and mobilizing Christian disciple-makers.
They exist to help men be freed from old habits or destructive patterns by becoming Jesus’ disciples who multiply the Kingdom of God. Their campaign to expand and offer more opportunities to those who wish to change their lives included pledge cards, which were designed to easily gather commitments from donors.
It's pretty amazing going to work each day when you get to design for clients who love what they do and who try to make the world a better place each day. Working Draft Beer Company in Madison, WI is that and more. They're a socially conscious group who love to have fun, create great beer, and give back to their local community. It's an absolute blast designing with them and I couldn't be more excited to wish them a Happy 5 (Fünf) Year Anniversary coming up in a couple of weeks. If you're in town, make sure to stop by and join in the celebration. Congratulations Working Draft Beer Company. You're doing great things!
Perception developed the logo and visual branding of Live Happy Counseling with the goal of conveying feelings of ease, weightlessness, and freedom from worry.
The simple design of a dandelion seed, floating softly on the breeze with just a hint of forward momentum, compliments a soft and approachable font. Meanwhile, the color pallet gives a feeling of warmth aimed at a primarily female demographic.
Proudly serving with Team Expansion, Tony and Kim Cash minister to those in the prison system to inspire prayer, fight recidivism, and stand alongside Christ. The cover art for Prayer Power During Dark Days and Tough Times was designed by Perception to highlight the positive power of prayer through the imagery of a rising sun over a dark and mountainous landscape. Utilizing purple hues consistent with Tony and Kim's existing branding (also developed by Perception), the design utilizes a juxtaposition of the clean lines found in the sans serif type and the jagged edges of rock to create a sense of hope, warmth, and peace.
The logo for Legal Business Edge highlights the central word "Edge" to convey that this is not just another legal site, but rather one that gives a real advantage. The slice through the "G" is a decidely fresh take on the old and stagnant image of many law firms, and matches the angle of the abstract/modern pen tip icon perfectly, tying the two together visually and creating a cohesive and well-balanced design.
With a classic minimalist feel, the central icon of Standard Sales Co. plays off of the idea of being a "standard bearer", one who leads (historically by holding a flag, crest, etc.). The three simple arrows within the stylized flag are an obvious reference to increasing sales, while the top/left and right/lower edges of the flag subtly hint at the curves of the letter "S." The entire flag follows behind an angled pole, giving it forward momentum.
80's inspired packaging for the Rewind Superbar. The entire "boombox" is designed to be fun and fresh, sporting a cassette tape that is customized with each customer's name, speakers listing the ingredients, and even an antenna on top.
Perception developed this design as a submission to the Kewaskum Historical Society for a logo contest to celebrate Kewaskum's 125th Anniversary.
Working from the center of the design outward are various nods to the history of the area and to the community, starting with an arrowhead at the center to represent Chief Kewaskum, then moving outward to highlight the grains of wheat that made early Kewaskum and it's mill so vibrant in the mid-1800s. The central circles (similar to old milk caps) subtly hint at the dairy and creamery industries that arose in the late 1800s and early 1900s, while the outermost gear pattern acknowledges just how far Kewaskum has come in terms of it's transition toward modern industry.
4 large panels create an entire sponsor wall for OSMS at Synergy Sports Performance.
The logo for Luxury Remodeling Marketing was created specifically to highlight the strength and value that this unique service provides to its high-end clients in the remodeling industry. Utilizing the letter forms LRM to create the grooves of a strong Doric Greek column, the logo also takes advantage of fine lines to create equal spacing and balance throughout, appealing to the more classic sense of luxury while maintaining a strong modern aesthetic.
A new wall graphic for Orthopedic & Sports Medicine Specialists of Green Bay.